Move over Bernie Sanders: Robert Francis “Beto” O’Rourke is the media’s new golden boy for 2020.

After announcing his campaign for president, O’Rourke headed to Keokuk, Iowa where he appeared at the The Lost Canvas Coffee Shop on Thursday.

Judging by photos from the event, there appeared to be more reporters than supporters there to greet the failed U.S. Senate candidate.

https://twitter.com/melissakhqa/status/1106183383846129664?s=11

“There are so many people here,” O’Rourke told the owner of the shop, according to KHQA’s Melissa Shriver.

That may have seemed to be the case, since the place was so small.

Here are two women peering through a window in the establishment, unable to get in due to the crush of journalists.

Keokuk, Iowa — Presidential candidate Beto O’Rourke makes his first campaign stop at a coffee shop on Main Street. pic.twitter.com/JnZeW6ir3q

— Jenna Johnson (@wpjenna) March 14, 2019

Here’s more:

Beto O'Rourke is in Keokuk on his very first stop since officially announcing his candidacy for President. pic.twitter.com/kMA2KkRxY4

— Hailey Vetterlein (@HaileyVNews) March 14, 2019

This shot shows a couple people — two women and a man with a cell phone camera inches from the candidate — in view.

Keokuk — Beto 2020 begins in Iowa. pic.twitter.com/xjC0p3M9Ax

— Patrick Svitek (@PatrickSvitek) March 14, 2019

Here are a few more fans here of what the candidate called a “grassroots campaign”:

Started the first morning of our grassroots campaign with a community meeting in Keokuk. Grateful for the welcome, the questions, the ideas for how we move this country forward. pic.twitter.com/ILxbkojSh0

— Beto O'Rourke (@BetoORourke) March 14, 2019

Will the media manufacture another Obama-esque rock star?